GE Money's Retail Sales Finance unit today announced an agreement with direct-to-consumer retailer PeachDirect to offer a new consumer credit program called the PD Platinum Card. The new card is now available to consumers nationwide through the company's Web site at www.peachdirect.com.

PeachDirect, headquartered in Los Angeles, sells name brand consumer electronics and luxury goods such as jewelry, fragrances, and fashion accessories direct to consumers.

Headquartered in Los Angeles, PeachDirect is a direct-to-consumer retail company offering brand-name consumer products. It provides competitive pricing and affordable financing options with low monthly payments. For more information, visit www.peachdirect.com.

Retail Sales Finance, based in Kettering, Ohio, is part of GE Money, formerly GE Consumer Finance, and provides private label credit card programs, marketing, installment lending and financial services for national and regional retailers in key industries: consumer electronics and appliances, home improvement, powersports, outdoor power equipment, automotive, recreational vehicles, marine, furniture, floor covering, jewelry, music and health care. With $163 billion in assets, GE Money, a unit of General Electric Company (NYSE:GE), is a leading provider of credit services to consumers, retailers and auto dealers in approximately 50 countries around the world. GE Money, based in Stamford, Connecticut (USA), offers a range of financial products, including private label credit cards, personal loans, bank cards, auto loans and leases, mortgages, corporate travel and purchasing cards, debt consolidation and home equity loans, and credit insurance. More information can be found at www.gemoney.com.

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